Project Description


The project was developed in cooperation with planning agency Nette+Hartmann for Otto Group. The corporate design launched in cooperation with advertising agency Economia. Benchmark for the project: Victoria Secret. A special lighting tool has been designed for the changing rooms, giving the customer the possibility of viewing her outfit in different light situations – the bikini in sunlight and the negligee in dimmed lighting.


Concept for 200 sq.m stores


Development store design

Project Details